Claw clips are convenient. But convenient and best for your hair aren't always the same thing. Here's an honest look at what a claw clip...

Fine hair slips, flattens, and slides out of styles that looked secure five minutes ago. The fix isn't more pins. It's the right technique and...

If your bun falls apart by noon, the problem is almost never your hair. Most pins simply aren't built for the weight and density of...

If your claw clip keeps slipping by noon, the problem is usually the tool, not your hair. The Power Pin is built for thick, long,...

Hairpin vs Bobby Pin: What's the Difference? Posted by Aviva Jansen Perea If you've ever stood in front of a mirror with a fistful of...

There's a question I get more than almost any other, usually from someone holding a pin in one hand and a half-finished bun in the...

If you love a hairstyle that feels equal parts effortless and elevated, this ribbon bow bun is about to become your new go-to. Whether you’re...

Ten years ago, I fell in love with Florence, Italy. The city, with its sun-drenched streets and timeless beauty, captured a piece of my heart...

If there’s one question I’ve been asked more times than I can count over the last 20 years, it’s this:“Can I use a hairpin if...

When Dakota Johnson stepped onto the Cannes red carpet this year, the world took notice—not just of her dramatic black gown, but of the intricate...

    ------ Have you been searching for the perfect gift for Mother's Day? Look no further! Wirecutter and NYTimes have included us in their...

Our Spring Campaign is here and we are starting with this gorgeous Poppy Crown fit for the stunning Queen Toby Fleischman. There's a certain magic...

Step-by-Step Crown Braids Hair Tutorial by celebrity hairstylist Aviva Jansen Perea   The great thing about this look is that it can be done on...

I’m going to show you the fastest, chicest way to achieve a French twist using a Gold Power Pin from my brand, Day Rate Beauty....

Happy Earth Day!   Day Rate Beauty's biggest accomplishment is its successful establishment as a model of 100% sustainability in both product and packaging worldwide. Opting for...